

You got into flowers for the love of flowers.
Not to become a website expert, or figure out why Google shows the shop down the street first. Let Lovingly carry the weight, so you can finally breathe.
The platform florists run on.
For 18 years, florists have run their shops on Lovingly: websites that bring in orders, and a POS that runs the back of the house.
Over 3,000 shops have grown with Lovingly as their partner.

Lovingly Shop
The website isn't just a storefront. It gets your shop found on Google and turns casual visitors into customers, without you having to lift a finger.

Lovingly POS
The POS keeps the back of house humming: orders, products, deliveries, payments, all tracked in one place.

The system that runs your business.
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Today, the only thing connecting all of that is you.
Now Lovingly runs it as one system, so it doesn't all fall on you.
Meet LUMA
She works your shop the way you would, if you could be everywhere at once and never needed a day off.
- Orders? Released, accepted, out the door.
- Reviews? Answered.
- Follow-ups? Sent on your behalf.
- Holiday prep? Ahead of the game.
- Slow week? Campaign ready.
- The Team? Managed.
You set the line. LUMA handles what you trust her with, and flags the rest for you.

Already on Lovingly?
Your history's already in the system. LUMA starts already knowing your shop.
Not on Lovingly yet? The sooner you're in, the more LUMA knows on day one.